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Marc Martinez Lanzarin, Web Architect & Developer

I'm a former Change Management Professional and Quality Engineer. I am a student of science, computer programming, and software development with a keen interest in Web Technology, Solutions Architecture, Django, Drupal, Wordpress, Ruby On Rails, Ruby and Python. I am passionate about helping others use technology to achieve their purpose and vision.

I have 4 years in the Drupal space, 5 years with WordPress, 10 years in Adult-based Learning Technology, and 20 years in the Lean Six Sigma sector, where I amplified operational and production capabilities for Fortune 500 companies.

My former experience in quality systems deployment and operational leadership gives me a unique perspective in understanding the voice of the customer to deliver exceptional business outcomes.

I served in corporate leadership roles as vice President of Quality and Vice President of Learning and Performance Improvement.

I use a lean, agile approach to software development and web deployment.

I am also focused on providing security solutions to my clients. This is why I am a firm believer in security protocols that protect your investment.

Discovering solutions to technical problems, and architecting applications that deliver value to the customer inspires me.

I like working with individuals who have something impactful to say and do. If you're an Artist, Musician, Activist, or an Entrepreneur, with an edgy mission and vision- helping boost your brand, online sales, and digital marketing is what I do best.

What Drives Me?

A Love for Data-

I have a passion for tracking and moving a metric. This strong bias towards data drives me to measure factors that will make or break your business.

Creativity

While driven by data and moving metrics, I am also a creative problem solver, with a vibrant mental dexterity to think of new ways to acquire and loop in users. I do not stop at data but build into new and unknown frontiers to find growth for your business through your website.

Curiosity-

I have a fascination for the reason visitors choose to be users and engage, and why some products fall flat on their face. With today’s distracted users, you must habitually explore new ways to push metrics up and to the right results. I believe in questioning everything and in staying curious.

Strategic Thinking-

A website is absolutley worthless if the content stinks and it fails to convert visitors into customers! I help you collect, organize, create, edit, and publish content. Content that converts visitors into customers.

Growth Hacking-

A great user digital experience leads to conversions. The best experience gets out of the way and just helps people get shit done.

Continuous Improvement-

I embrace Kaizen- the Japanese process of continuous improvement. I believe in applying an iterative process of learning and improvement to website development- growth is never done, and good enough never is.

Transformational Leadership-

Leading from the front and jumping out first.

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